beauty starts with great skin

"Achieving and caring for beautiful healthy skin doesn’t have to be difficult. Inspired by many years of travel, we’re taking the naturally smart approach that women around the world have been using for generations, to keep your skin looking and feeling its best - at any age."
- Natalia and Krystyna Bednarek, Founders

meet herla

the new lip oil serum is here

Nourishing Lip Oil Serum is a 100% natural lip treatment with real 24k gold that softens your lips and instantly makes them look juicy and kissable. Rich in antioxidants, lanolin-free and silicone-free. Pairs perfectly with our best-selling Gold Supreme Illuminating Body Oil with 24k gold.

three collections, for every age and skin

Choose 24k Gold if you need to rejuvenate and revitalize mature or damaged skin and reduce wrinkles and fine lines. Smells like Gold.
Choose Kakadu Plum, the world's richest natural source of vitamin C, to energize, hydrate and protect your skin.
Choose Damask Rose if you want to nourish, firm and smooth your skin and prevent premature aging.

get to know our ingredients

the purest gold possible

Our 24k gold is processed in Germany. Pure gold ingot is first melted, then rolled and formed into a gold band. It is cut into sheets and hammered to produce ultra thin gold flakes, which are later turned into particles...

Our Best Sellers!

illuminating body oil with 24k gold
perfect golden shimmer that accentuates every skin tone
$50
nourishing lip oil serum with 24k gold
juicy kissable and optically fuller lips
$22
illuminating body oil and nourishing lip oil bundle
luminous summery look that will make you feel like a million bucks
$65 $72
natural and vegan
dermatologically tested
cruelty free certified by PETA
women owned
always free from:
parabens
sulfates
silicones
formaldehyde donors
ethanolamines
mineral oils
artificial colors

advance your skincare with natural ingredients that work

want more secrets? follow us on @herlabeauty and share your experience using #HERLAbeauty