beauty starts with great skin

"Achieving and caring for beautiful healthy skin doesn’t have to be difficult. Inspired by many years of travel, we’re taking the naturally smart approach that women around the world have been using for generations, to keep your skin looking and feeling its best. Catering to every skin type."
- Natalia and Krystyna Bednarek, Founders

meet herla

the power of gold in anti-aging

The most luxurious skincare with real 24k gold. Reverse signs of aging, brighten, hydrate and support skin barrier with Gold Supreme Revitalizing Mask with 24k Gold Flakes.

three collections, for every age and skin

Choose 24k Gold if you need to rejuvenate and revitalize mature or damaged skin and reduce wrinkles and fine lines. Smells like Gold.
Choose Kakadu Plum, the world's richest natural source of vitamin C, to energize, hydrate and protect your skin.
Choose Damask Rose if you want to nourish, firm and smooth your skin and prevent premature aging.

get to know our ingredients

the purest gold possible

Our 24k gold is processed in Germany. Pure gold ingot is first melted, then rolled and formed into a gold band. It is cut into sheets and hammered to produce ultra thin gold flakes, which are later turned into particles...

Our Best Sellers!

highly restorative night treatment cream
renews nourishes and hydrates your skin while you get your beauty sleep
$58
illuminating body oil
perfect golden shimmer that accentuates every skin tone
$50
nourishing and firming all-day cream
works double duty to guard you from dryness and prevent premature aging
$56
natural and vegan
dermatologically tested
cruelty free certified by PETA
women owned
always free from:
parabens
sulfates
silicones
formaldehyde donors
ethanolamines
mineral oils
artificial colors

advance your skincare with natural ingredients that work

want more secrets? follow us on @herlabeauty and share your experience using #HERLAbeauty